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Pacrim Hospitality Services Inc. joins the fight against cancer

Pacrim Hospitality Services Inc. (PHSI) is very proud to announce that it has entered into a new partnership with the Canadian Cancer Society.

Toronto – Pacrim Hospitality Services Inc. (PHSI) is very proud to announce that it has entered into a new partnership with the Canadian Cancer Society. As part of the “Fight Cancer” campaign, all participating Pacrim properties will contribute $10 to the Society for every night booked with a specially-designed coupon between January 31 and December 31, 2011.

“The Canadian Cancer Society is extremely grateful to Pacrim and its customers for their extraordinary generosity,” says Susan Drodge, Acting Director of the National Corporate Development Program at the Society. “Pacrim‟s investment will help ensure that the Society has the resources necessary to continue funding research that is leading to cures for all cancers.”

Participating hotels under the management of PHSI will donate $10 from every room booked under the campaign to help fight cancer. As well, each hotel guest that books using the specially-designed coupon will save $10 off the best available rate of the day. To book a room under the “Fight Cancer” campaign, visit www.GoTravelCanada.com/fightcancer, call toll free at 1-877-680-7666, or contact participating hotels direct.

Funds raised through this campaign will be put to work immediately to fight cancer on all fronts. The Canadian Cancer Society contributes more than half of all funds invested by the voluntary sector to cancer research in this country. Its combined investment in research is saving lives – today, 62 percent of people diagnosed with cancer will survive.

“It is with a great deal of pride that on behalf of those who choose to stay under the „Fight Cancer‟ campaign, our hotels will be able to donate to the Canadian Cancer Society,” says Kris Crundwell, Vice President of Sales. “Our hotel teams are already thinking about other ways to contribute funds throughout the year so we can maximize our contribution to the fight against cancer straight through to December 31, 2011.”

Book often, stay often, save often, and fight cancer!

Pacrim Hospitality Services Inc. (www.pacrimhospitality.com) is one of Canada‟s largest, privately- owned hotel management companies with a portfolio of 52 hotels throughout Canada and the United States totaling more than 5,400 hotel rooms and suites. Pacrim Hospitality Services Inc. (PHSI) is the winner of the 2008 Pinnacle Award as Canada‟s Hotel Company of the Year and is the preferred management company of Holloway Lodging REIT (www.hlreit.com). PHSI is headquartered in Halifax, Nova Scotia.

The Canadian Cancer Society fights cancer by doing everything we can to prevent cancer, save lives and support people living with cancer. Join the fight! Go to fightback.ca to find out how you can help. When you want to know more about cancer, visit our website at cancer.ca or call our toll-free bilingual Cancer Information Service at 1 888 939-3333.

For further information contact:

Kris Crundwell
Vice President, Sales and Marketing
Pacrim Hospitality Services Inc.
902-404-3731

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